DO YOU KNOW WHERE IT COMES FROM?
How many times have you wondered where the tomatoes you use for salads, the oranges you squeeze in the morning, the carrots you eat raw came from? The origin of fruit and vegetables is an important issue both for the consumer - who wants to know where the products he buys were grown, when they were harvested and for how long - and for the producer who wants to certify the origin and freshness of own products.
THE BLOCKCHAIN SYSTEM
For La Collina bio, the origin and freshness of the products must absolutely be preserved. For this, we have integrated the Blockchain system: a "chain of blocks" of information that follows our products, from when they are small seeds to when they arrive on the consumer's table. Each step, from cultivation to harvest, up to transport, is recorded in this chain of encrypted information, therefore not modifiable or alterable in any way. The same information can then be consulted by the consumer simply through their smartphone, by scanning the QR Code on the product.
TRACEABILITY, FROM THE EARTH TO THE TABLE
Thanks to the Blockchain, all the information concerning the product - its origin, its organic cultivation, its freshness - are certain and transparent. Thus, the consumer can know the history of each product he brings to the table. We are happy to be able to certify the origin and freshness of our organic products!